Rachel is a talented Digital Marketing Associate who has been a valuable member of the Opus Web Design team since August 2022. With a focus on Google Ads, she helps businesses reach their target audience and drive conversions.
Google Ads Expertise
Rachel is proficient in conducting in-depth keyword research to identify relevant search terms and target potential customers effectively. She develops and launches targeted Google Ad campaigns to increase brand visibility, generate qualified leads, and drive sales.
Rachel continuously monitors and optimises ad campaigns, including budget allocation, bid adjustments, and ad copy testing, to maximise ROI. By analysing campaign performance using Google Ads analytics, she identifies areas for improvement and refines strategies to achieve optimal results.
A Data-Driven Approach
Rachel's data-driven approach ensures that every aspect of her Google Ads campaigns is backed by insights and analytics. By tracking key metrics such as click-through rates, conversion rates, and return on investment (ROI), she can make informed decisions to drive better results.
Your Partner in Online Success
With Rachel's expertise in Google Ads, you can be confident that your business will be visible to the right audience at the right time. She is committed to providing exceptional service and helping you achieve your online marketing goals.